Advisory

Strategic advisory in the wellness and longevity sector

 
 
Longevity is not a fad or a simple market trend: it is a profound transformation that is redefining health, well-being, performance, and the culture of living. More and more companies today are faced with a new strategic question: how can this change be interpreted in a credible, responsible, and sustainable way?

The concept of advisory

We support brands, groups, and institutions as strategic partners in navigating the topic of longevity with scientific rigor, cultural vision, and operational capabilities. Our work consists of building models, languages, tools, and alliances that enable longevity to be translated into high-value products, services, and experiences, avoiding simplifications, hype, and reputational risks.

The partnership is designed to support the brand in:

  • Building scientific credibility and differentiation in the longevity sector
  • Defining a medically responsible narrative, with clear boundaries on claims and communication
  • Creating distinctive longevity frameworks and high-value educational content
  • Training internal teams and external professionals (clinics, pharmacies, beauty advisors, wellness operators)
  • Supporting the development of products and services through protocols, safety, and operational boundaries
  • Strengthening PR and media impact through authoritative and credible communication

In an era in which longevity is becoming a new economic and social paradigm, competitive advantage will not only be technological, but also cultural and strategic: the ability to drive change with responsibility, expertise, and long-term vision.

What sectors ldo we work in?

Longevity is permeating and transforming a wide range of sectors, becoming a central issue not only for medicine but for society as a whole. That is why we collaborate with organizations that want to position themselves authoritatively in this new space, developing initiatives that are consistent with their identity and with people's real needs.

 

1. Health and wellness groups

Pharmacies, hospitals, networks of clinics, gyms.

2. Luxury and beauty brands

Skin care, advanced aesthetics, lifestyle brands, and retail

3. Hospitality and spas

Hotels, wellness destinations, spas, wellness centers

4. Insurance, banking, wealth management

Companies and organizations that protect personal assets over time and develop longevity-oriented policies

5. Corporations and large organizations

Organizations that want to integrate longevity, performance, and sustainable leadership into their development programs

6. Educational institutions and networks

Organizations committed to promoting a new culture of health and longevity.

 Longevity is not a niche: it is a cross-cutting horizon that affects every industry that works with life, time, and human value.

What does  longevity strategy means?


A longevity strategy is not simply about adding a product or campaign, but about building a coherent and sustainable vision over time. To play a serious role in this social change, companies must ask themselves:
 

What role can the brand play in this cultural change?

How can marketing science and social responsibility be integrated?

How can we develop services and products that are truly useful and not just narrative?

How to communicate authoritatively, avoiding weak or exaggerated claims?

How can we think long term without falling prey to passing fads?

How can you align your corporate culture with longevity offerings?

Longevity Strategy means creating a positioning that combines innovation and trust, and that extends health, not simply life expectancy.

Our approach: rigor, experience, and entrepreneurial vision

Our work...

stems from the convergence of longevity medicine, psychology of change, and entrepreneurial vision.

We have worked in the most advanced high-performance contexts, alongside astronauts, special forces, elite athletes, and international leaders, where health and resilience are not abstract concepts but operational necessities.

Today, we bring this experience to structured work with companies and institutions, building frameworks and systems that make longevity applicable, credible, and transformative.

Areas of intervention

  • Scientific advisory and medical governance

  • Strategic positioning in the longevity space

  • Educational frameworks and proprietary content

  • Training for teams and professionals in the field

  • Development of longevity-driven protocols and services

  • Authoritative communication for media and stakeholders

  • Long-term partnerships and alliances

EXPERIENCES

We are building new paradigm for the future.

 

Longevity is one of the greatest changes of our time: it affects not only health, but also the way we will live, work, consume, and build value in the coming decades.

Supporting companies in this transition means contributing to a cultural, economic, and human transformation that requires vision, responsibility, and leadership.

Some of the companies we have worked with:

Unifarco
Davines
Solgar
General Beaulieu
Quintess
Raphael
Allianz
EOC
Valmont
Lifecare
Cryovis
EY
Ismerian
Saluteìn
Performance
Generali
Mediolanum
JPMorgan
UBS
Fideuram
Fineco
Mastercard